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Cash Margin Partners

Esjay busy-board toys recalled; stores must stop sales now

Editorial illustration
Regulation
Read
1 min
Evidence
1 primary source

What happened

Esjay US has recalled its toddler busy board Montessori toys after regulators flagged a deadly choking hazard. The U.S. Consumer Product Safety Commission states red knobs can come loose on items meant for children younger than three, breaching the small parts ban. The notice ties that defect to a risk of serious injury or death.

Why it matters to your store

Boutiques and specialty shops that still hold these boards face compliance and liability exposure on floor stock and web listings. Staff must divert time to stop-sale pulls, quarantine, customer notices when required, and supplier return or refund claims.

Action to take

Verify on-hand SKUs and open orders against the Esjay busy-board recall today, then quarantine, delist, and start supplier return claims this week if units match.

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